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About this exam

AAMS® - the Accredited Asset Management Specialist℠ designation - is one of the professional certifications listed by the College for Financial Planning®, a Kaplan Company, alongside designations such as the APMA®, AWMA®, CRPC®, CRPS®, and FPQP®. It is aimed at financial professionals whose work centers on building, allocating, and monitoring client investment portfolios, rather than at entry-level paraplanners or narrow retirement-plan specialists.

The subject matter spans the asset-management side of advice: investment vehicles and asset classes, asset allocation and portfolio construction, investment risk and risk management, tax considerations for investment decisions, retirement accumulation and distribution, estate planning and wealth transfer, and the planning process, ethics, and client communication that tie those pieces together. Study is delivered 100% online, either through live interactive classes or self-paced coursework with faculty access, and the College notes that its professional certifications can stack toward CFP® certification education or the Master of Science in Personal Financial Planning. Preparation works best as a sequenced pass through the topic areas, with case-style practice that forces you to justify a recommendation on suitability, tax, and time horizon at the same time.

This page is an independent study resource. It is not affiliated with, endorsed by, or sponsored by the College for Financial Planning® or Kaplan, and exam logistics should always be confirmed directly with the provider.

What you'll study

Common questions

About AAMS preparation

Who awards the AAMS® designation?

It is listed by the College for Financial Planning® - a Kaplan Company as one of its professional certifications, in the same portfolio as the ABFP®, APMA®, AWMA®, CRPC®, CRPS®, FPQP®, PGWTA℠, QPFE℠, SE-AWMA®, and WMS℠ designations. This site is independent and is not affiliated with, endorsed by, or sponsored by the College or Kaplan.

How many questions are on the AAMS exam and how long is it?

The College’s public program page does not publish an item count, time limit, or appointment length for the AAMS examination, so treat any such figure you see elsewhere as unverified. Confirm the current structure with the College’s enrollment team at 1-800-237-9990 before you build a timing strategy around it.

What score do I need to pass, and what happens if I fail?

No passing standard or retake policy appears on the College’s public page, so neither can be stated responsibly here. Ask the provider directly about the minimum score, any waiting period between attempts, and whether an additional fee applies to a retake, then plan your study calendar around that answer.

What topics should I expect the exam to cover?

Expect the asset-management core: investment vehicles and asset classes, asset allocation and portfolio construction, risk and risk management, tax treatment of investment decisions, retirement accumulation and distribution, estate and wealth-transfer planning, plus the planning process, ethics, and client communication. The College does not publish an official AAMS blueprint on its public page, so verify topic weights with the provider.

Roughly how difficult is the AAMS exam?

No pass rate is published, so difficulty is a judgment call. Advisors with a securities and portfolio background typically find the investment and risk material familiar, while candidates weaker in tax and estate planning spend disproportionate time there. The practical difficulty is application, not recall: questions that require choosing among plausible recommendations.

In what order should I study the material?

A workable sequence is investment vehicles and asset classes first, then asset allocation and portfolio construction, then risk and risk management, then tax, retirement distribution, and estate planning, finishing with the planning process, ethics, and client communication. Each later block assumes fluency with the earlier one, which is why portfolio math should not be saved for last.

Where do candidates most often lose points?

Three recurring mistakes: memorizing product features instead of suitability reasoning, analyzing a recommendation on return alone while ignoring tax drag and time horizon, and skipping the ethics and client-communication material as if it were filler. On case-style items, also watch for answering the question asked in an earlier sub-part rather than the one actually posed.

Can AAMS coursework count toward another credential or degree?

The College describes stackable programs in which professional certifications can be applied toward CFP® certification education or a master’s degree, and notes that the CFP® certification stacks into the master’s in personal financial planning. Ask the College how much credit a specific designation carries before enrolling in a second program.

How is the coursework delivered?

The College offers 100% online study with a choice between live online classes featuring interactive learning and self-paced programs completed on your own schedule with access to faculty. Faculty are described as bringing more than 150 years of combined industry experience, which matters most for the portfolio-construction and case-application portions.

How much does the AAMS program cost?

Tuition is not stated on the College’s public program page, so no figure is offered here. Fees can also differ by format, and institutional scholarships are mentioned as an option, so request a current tuition sheet and the scholarship criteria from the College before comparing it with alternatives.