ICAB AL Strategic Business Management study materials
ICAB AL Strategic Business Management study resources

ICAB AL Strategic Business Management cheat sheet

ICAB AL Strategic Business Management · Keep the key ideas within reach.

Quick reference

Strategic Analysis and the External Environment

  • PESTLE covers Political, Economic, Social, Technological, Legal and Environmental factors; use it to scan macro-environment forces that affect all industry participants.

  • Porter's Five Forces: threat of new entrants, bargaining power of buyers, bargaining power of suppliers, threat of substitutes, rivalry among existing competitors; high combined force intensity implies lower industry profitability.

  • A strategic group is a set of firms within an industry following similar competitive strategies on dimensions such as price, quality and geographic scope; mobility barriers restrict movement between groups.

  • Industry life cycle stages: introduction, growth, maturity, decline; rivalry typically intensifies in maturity as growth slows and capacity overshoots demand.

  • Porter's diamond explains national competitive advantage through factor conditions, demand conditions, related and supporting industries, and firm strategy, structure and rivalry.

  • Scenario planning builds several plausible futures rather than one forecast; use it when uncertainty is high but the cost of being wrong is material.

  • Key success factors are the few competitive capabilities that determine market success in an industry; they must be derived from customer needs and competitive survival conditions.

  • Stakeholder power/interest grid classifies stakeholders by ability to influence and concern about outcomes; high power and high interest require close management.

Quick reference

Strategic Capability, Resources and Competence

  • Resources are productive assets; competences are activities and processes through which resources are deployed; a threshold capability is the minimum needed to compete, a distinctive capability is one that rivals cannot easily match.

  • VRIO test: a resource must be Valuable, Rare, Inimitable and supported by Organisation to yield sustained competitive advantage; failing any criterion caps the return.

  • Core competence criteria (Prahalad and Hamel): provides access to a wide variety of markets, makes a significant contribution to perceived customer benefits, and is difficult for competitors to imitate.

  • Value chain analysis separates primary activities (inbound logistics, operations, outbound logistics, marketing and sales, service) from support activities (firm infrastructure, HR, technology development, procurement).

  • Benchmarking compares internal processes or performance against best practice; it identifies gaps but does not by itself explain their causes.

  • The resource-based view holds that sustained advantage comes from resources that are valuable, rare, imperfectly imitable and non-substitutable.

  • Dynamic capabilities are the firm's capacity to integrate, build and reconfigure internal and external competences to address rapidly changing environments.

  • A capability gap is the difference between current resources and competences and those required by the chosen strategy; closing it may require organic development, acquisition or alliance.

Quick reference

Strategy Formulation, Evaluation and Choice

  • Ansoff matrix: market penetration (existing products, existing markets), product development (new products, existing markets), market development (existing products, new markets), diversification (new products, new markets).

  • Porter's generic strategies: cost leadership, differentiation, and focus (cost focus or differentiation focus); being stuck in the middle typically yields below-average returns.

  • SAF criteria for evaluating strategic options: Suitability (does it address the strategic position?), Acceptability (risk, return, stakeholder reactions), Feasibility (resources and competences).

  • BCG matrix: stars (high growth, high share), cash cows (low growth, high share), question marks (high growth, low share), dogs (low growth, low share); cash cows fund stars and selected question marks.

  • Parenting advantage exists when the corporate centre adds more value to its businesses than alternative owners would; fit between parent and business is assessed through critical success factors.

  • Merger and acquisition motives include synergy, market power, speed to market and diversification; the winner's curse is overpaying when the premium exceeds synergy value.

  • A joint venture shares ownership and control with a partner; an alliance may be non-equity; both are used to access resources or markets while limiting capital exposure.

  • Real options reasoning treats staged investment and the option to defer, expand or abandon as valuable under uncertainty; option value rises with volatility and managerial flexibility.

Quick reference

Strategy Implementation

  • McKinsey 7S framework: Strategy, Structure, Systems, Style, Staff, Skills, Shared values; all seven must be aligned for effective implementation.

  • Structure follows strategy (Chandler); a change in diversification or geographic scope typically requires a matching structural change.

  • A functional structure suits single-product or single-market firms; a divisional (M-form) structure suits diversified firms by giving each division profit responsibility.

  • A matrix structure combines functional and product or project reporting; it improves coordination but creates dual authority and potential conflict.

  • The balanced scorecard translates strategy into objectives across financial, customer, internal process, and learning and growth perspectives.

  • Strategy implementation failure commonly stems from poor communication, inadequate resource allocation, misaligned incentives and lack of management commitment.

  • Kotter's eight-step model for leading change: create urgency, form a powerful coalition, create a vision, communicate it, remove obstacles, create short-term wins, build on gains, anchor changes in culture.

  • Culture can be a source of competitive advantage when it supports strategy; the cultural web analyses stories, rituals, symbols, power structures, organisational structures and control systems.

Quick reference

Change and Organisational Design

  • Lewin's three-stage model: unfreeze, change (move), refreeze; change fails when the refreezing stage is neglected.

  • Kotter's eight steps provide a sequenced change process starting with urgency and ending with anchoring new approaches in culture.

  • The change kaleidoscope (Balogun and Hope Hailey) analyses context through time, scope, preservation, diversity, capability, capacity, readiness and power.

  • Incremental change adjusts existing routines; transformational change alters the organisation's core assumptions and often its structure and business model.

  • Organisational design choices include span of control, centralisation versus decentralisation, formalisation, and the balance between specialisation and integration.

  • Mechanistic structures (high formalisation, centralised) suit stable environments; organic structures (low formalisation, decentralised) suit dynamic environments.

  • Resistance to change can be cognitive (lack of information), political (loss of power) or cultural (conflicting values); each requires a different response.

  • Business process reengineering seeks radical redesign of end-to-end processes for dramatic gains in cost, quality, speed and service; it differs from continuous improvement, which seeks incremental gains.

Quick reference

Corporate Governance, Ethics and Stakeholder Management

  • Agency theory addresses conflicts between principals (shareholders) and agents (managers); governance mechanisms include board oversight, incentives and disclosure.

  • Stewardship theory assumes managers are motivated to act in the owners' interests; it supports empowering rather than monitoring management.

  • The OECD Principles of Corporate Governance cover shareholder rights, equitable treatment, role of stakeholders, disclosure and transparency, and board responsibilities.

  • Board committees typically include audit, remuneration and nomination; the audit committee oversees financial reporting and external audit independence.

  • Stakeholder theory holds that firms should account for all affected parties, not only shareholders; primary stakeholders are essential to the firm's survival.

  • Mendelow's power/interest matrix classifies stakeholders into minimal effort, keep informed, keep satisfied and key players.

  • Utilitarian ethics judges actions by consequences; deontological ethics judges by duties and rules; virtue ethics focuses on the character of the decision-maker.

  • A conflict of interest arises when a personal interest could improperly influence professional judgement; disclosure and recusal are standard controls.

Quick reference

Risk Management and Internal Control

  • COSO ERM components: governance and culture, strategy and objective-setting, performance, review and revision, and information, communication and reporting.

  • COSO internal control framework: control environment, risk assessment, control activities, information and communication, and monitoring activities.

  • Risk appetite is the amount and type of risk an organisation is willing to accept; risk tolerance is the acceptable variation around that appetite.

  • Risk responses: avoid, reduce (mitigate), transfer (share) and accept; residual risk is the risk remaining after controls.

  • The risk heat map plots likelihood against impact to prioritise risks for treatment.

  • Segregation of duties prevents one person from controlling all stages of a transaction; it is a key preventive control.

  • The three lines model: management owns risk, a risk and compliance function monitors, and internal audit provides independent assurance.

  • Business continuity management prepares for disruptive events through business impact analysis, recovery time objectives and tested continuity plans.

Quick reference

Performance Measurement and Management Information

  • The balanced scorecard links objectives across financial, customer, internal process, and learning and growth perspectives with cause-and-effect relationships.

  • A key performance indicator (KPI) must be specific, measurable, achievable, relevant and time-bound; a key result indicator summarises outcome, while a performance indicator informs progress.

  • Return on capital employed = operating profit / capital employed; it measures the return generated on long-term funds.

  • Economic value added = net operating profit after tax − (invested capital × weighted average cost of capital); positive EVA indicates value creation.

  • The DuPont decomposition: return on equity = net profit margin × asset turnover × financial leverage.

  • The performance prism considers stakeholder satisfaction, strategies, processes, capabilities and stakeholder contribution, broadening measurement beyond the balanced scorecard.

  • Management information must be accurate, timely, relevant and cost-effective; information overload reduces decision quality.

  • Benchmarking and variance analysis compare actual performance with standards or peers to identify corrective action.

Quick reference

Digital Transformation, Innovation and Business Model Change

  • A business model describes how an organisation creates, delivers and captures value; the Business Model Canvas covers customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships and cost structure.

  • Disruptive innovation (Christensen) initially serves overlooked segments with lower-cost or simpler offerings, then moves upmarket and displaces incumbents.

  • Sustaining innovation improves existing products for existing customers; it rarely displaces market leaders.

  • Digital transformation changes business processes, culture and customer experience through digital technology; it is broader than digitisation, which converts information to digital form.

  • The innovation funnel represents the process from idea generation through screening, development and commercialisation; the number of ideas narrows at each stage.

  • Open innovation draws on external as well as internal ideas and paths to market; it contrasts with closed, internally focused R&D.

  • Platform business models create value by facilitating interactions between two or more participant groups and benefit from network effects.

  • The technology acceptance model holds that perceived usefulness and perceived ease of use drive adoption of new technology.