CRST study materials
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CRST study plan

CRST · Give each week a clear focus.

8 weeks · About 7 hours per week

Week 1

Training Needs Analysis and Program Design

  • Draft a full training-needs analysis checklist covering organizational, task, and individual levels from memory, then verify it against a reference text

  • Conduct one mock needs-analysis interview with a colleague and record at least ten open-ended questions you used

  • Write two measurable learning objectives for each of the four levels of a common sales-training taxonomy

  • Build a blank gap-analysis table that maps current versus desired performance for a sales team

Your checkpoint

A one-page needs-analysis template plus a completed sample gap analysis for a fictional sales team

Week 2

Training Needs Analysis and Program Design & Adult Learning Principles and Instructional Methods

  • Design a 90-minute training module outline that sequences content from simple recall to applied selling scenarios

  • Map five adult-learning principles to specific design choices you would make in that outline

  • Compare three instructional methods and justify which fits a product-launch audience

  • Create a learner-profile worksheet covering prior knowledge, motivation, and time constraints

Your checkpoint

A module design document with a principle-to-design mapping table and a learner profile

Week 3

Sales Process, Product Knowledge, and Customer Engagement Training

  • Diagram a seven-stage consultative sales process and annotate the training objective for each stage

  • Write three discovery-question sets that trainers can use in role-play exercises

  • Draft a product-knowledge lesson that converts features into customer-relevant benefits with worked examples

  • Script a 10-minute objection-handling role-play with observer instructions

Your checkpoint

A sales-process training packet containing the stage diagram, question sets, and one complete role-play script

Week 4

Sales Process, Product Knowledge, and Customer Engagement Training & Delivery, Facilitation, and Presentation Skills

  • Deliver a 15-minute product-knowledge micro-lesson to a practice audience and record it

  • Self-assess the recording against a checklist of delivery skills such as pacing, eye contact, and questioning

  • Revise the lesson to add two interactive engagement techniques and re-record the opening three minutes

  • Write a facilitation plan for a 60-minute customer-engagement workshop including timing and transitions

Your checkpoint

A recorded 15-minute micro-lesson plus a scored self-assessment and a 60-minute facilitation plan

Week 5

Delivery, Facilitation, and Presentation Skills & Assessment, Coaching, and Performance Feedback

  • Practice three questioning techniques and two handling strategies for difficult participants in a peer session

  • Design a rubric that scores a sales role-play on five observable behaviors

  • Run one peer role-play and produce written feedback using the rubric

  • Draft a coaching conversation script that follows a structured feedback model

Your checkpoint

A completed role-play rubric with scored peer feedback and a coaching conversation script

Week 6

Assessment, Coaching, and Performance Feedback & Training Evaluation, ROI, and Continuous Improvement

  • Build a post-training assessment blueprint that balances knowledge, skill, and behavior items

  • Calculate training cost, benefit, and ROI for a sample program using a step-by-step worksheet

  • Design a 30-day follow-up coaching plan tied to on-the-job behavior metrics

  • Compare two evaluation frameworks and select the one you will apply to your capstone design

Your checkpoint

An evaluation and ROI worksheet with worked numbers plus a 30-day follow-up coaching plan

Week 7

Training Evaluation, ROI, and Continuous Improvement & Professional Ethics, Compliance, and Trainer Responsibilities

  • Assemble a continuous-improvement loop that turns evaluation data into specific design revisions

  • Draft a trainer code-of-conduct checklist covering confidentiality, fairness, and accurate content claims

  • Identify three compliance risks in sales training materials and write mitigation steps for each

  • Review one sample training deck for ethical and regulatory issues and log your findings

Your checkpoint

A compliance and ethics checklist plus a written audit of one sample training deck

Week 8

Training Needs Analysis and Program Design & Adult Learning Principles and Instructional Methods & Sales Process, Product Knowledge, and Customer Engagement Training & Delivery, Facilitation, and Presentation Skills & Assessment, Coaching, and Performance Feedback & Training Evaluation, ROI, and Continuous Improvement & Professional Ethics, Compliance, and Trainer Responsibilities

  • Integrate prior deliverables into a complete training program design for one sales scenario

  • Deliver a 20-minute capstone presentation of that design to a practice audience

  • Complete a timed 60-question practice exam and review every missed item by domain

  • Write a personal remediation plan targeting your two weakest domains

Your checkpoint

A capstone program design package with presentation and a scored practice-exam review log

Milestones

Week 2: You can produce a needs-analysis template and a module outline from memory without notes, and you can explain how five adult-learning principles shaped your design choices.

Week 4: You have a recorded 15-minute micro-lesson, a scored self-assessment identifying at least three delivery strengths and three improvement areas, and a facilitation plan you could hand to another trainer.

Week 6: You can calculate training ROI from given costs and benefits without reference material, and you have a rubric-scored peer role-play with written coaching feedback on file.

Week 8: You score at least 80 percent on the timed practice exam, with no domain below 70 percent, and your capstone package includes every required deliverable from weeks 1 through 7.