ICAG L3 Strategic Case Study study plan
ICAG L3 Strategic Case Study · Give each week a clear focus.
8 weeks · About 7 hours per week
Strategic analysis and evaluation of the business environment & Performance measurement, risk and governance in strategic decision-making
Build a one-page PESTEL-plus-Porter's-Five-Forces template you can populate from a 2-page case in under 25 minutes
Practise extracting the three to five strategic issues that actually drive the case outcome, and discard the rest
Map each issue to the specific analytical model that best explains it (life-cycle, BCG, value chain, stakeholder, SWOT as a summary only)
Draft a governance-and-risk lens checklist covering board composition, internal control, and risk appetite, so you can apply it to any scenario
Your checkpoint
A completed 2-page strategic-issue analysis of one full past-style case, with a ranked list of five issues and the model chosen for each
Strategic analysis and evaluation of the business environment & Performance measurement, risk and governance in strategic decision-making
Apply competitor and industry analysis to a case with a dominant incumbent and a disruptive entrant, quantifying the threat where numbers allow
Evaluate how macro and regulatory shifts change a company's competitive position over a three-to-five-year horizon
Assess how risk appetite, board oversight, and internal control failures contributed to a strategic misstep in a case
Practise writing a short, decision-focused conclusion rather than a descriptive summary
Your checkpoint
A 600-word strategic-environment and governance assessment of a case, ending in a clear recommendation and its top two risks
Strategy formulation, choice and implementation & Professional skills, ethics and communication in the strategic case
Generate and compare at least three genuinely distinct strategic options, including a do-nothing option, using explicit criteria
Apply Ansoff, Porter's generic strategies, and the parenting/value-adding logic to test whether an option fits the organisation's capabilities
Plan implementation: structure, resourcing, sequencing, and the two or three critical success factors
Draft the same recommendation twice, once for a board and once for an operating manager, and compare the framing
Your checkpoint
An option-evaluation matrix with three options scored against weighted criteria, plus a one-page implementation plan for the chosen option
Financial strategy, valuation, financing and investment appraisal & Strategy formulation, choice and implementation
Appraise an investment using NPV, IRR, payback, and discounted payback, and explain where the methods disagree and why
Build a sensitivity and scenario table on the two or three variables that move NPV most
Weigh financing choices (debt, equity, retained earnings, leases) against cost of capital, covenant headroom, and dilution
Link the financing recommendation back to the chosen strategy and the company's risk profile
Your checkpoint
A valuation and investment-appraisal spreadsheet with NPV, IRR, payback, a sensitivity table, and a 300-word financing recommendation
Financial strategy, valuation, financing and investment appraisal & Performance measurement, risk and governance in strategic decision-making
Compute cost of equity and WACC from given data and defend each input assumption in one sentence
Evaluate whether a proposed acquisition creates value by comparing purchase price, synergies, and integration cost
Assess business-valuation methods (DCF, multiples, asset-based) and state which is defensible for the case and why
Identify the governance and risk-control weaknesses that would make a financing or acquisition plan fail approval
Your checkpoint
A one-page valuation memo for a case company with WACC workings, a value range, and the two assumptions that most affect the answer
Professional skills, ethics and communication in the strategic case & Performance measurement, risk and governance in strategic decision-making
Apply an ethical decision framework to a conflict-of-interest, whistleblowing, or earnings-management scenario
Identify the professional, legal, and reputational consequences of each course of action in an ethics case
Practise stakeholder communication: what each audience needs, in what order, and in what format
Draft a recommendation that states the action, the ethical justification, and the safeguards in under 400 words
Your checkpoint
A written ethics-and-stakeholder response to one case, with a ranked set of actions and the safeguards attached to each
Strategic analysis and evaluation of the business environment & Strategy formulation, choice and implementation & Performance measurement, risk and governance in strategic decision-making & Financial strategy, valuation, financing and investment appraisal & Professional skills, ethics and communication in the strategic case
Complete two full past-style cases under timed conditions, allocating roughly equal time across the five domains
Self-mark against the assessment criteria: technical accuracy, application to the case, and quality of judgement
Diagnose recurring weaknesses and rewrite the two weakest answers to a higher standard
Tighten time management so no single requirement consumes disproportionate time
Your checkpoint
Two timed case attempts with a self-marked scorecard and rewritten model answers for the two weakest sections
Strategic analysis and evaluation of the business environment & Strategy formulation, choice and implementation & Performance measurement, risk and governance in strategic decision-making & Financial strategy, valuation, financing and investment appraisal & Professional skills, ethics and communication in the strategic case
Complete one final full case under exam conditions with no notes
Consolidate a one-page formula and framework sheet covering WACC, NPV, ratios, and your model-selection logic
Rehearse the opening and closing paragraphs of a recommendation until they are fast and precise
Review the three most frequent errors from weeks 1-7 and confirm each is corrected
Your checkpoint
One full timed mock with a final scorecard and a one-page revision sheet you can review on exam day
Milestones
Week 2: You can read a new case and produce a ranked list of five strategic issues, each linked to a named analytical model, within 30 minutes without notes
Week 4: You can build an NPV, IRR, and payback appraisal with a sensitivity table from scratch and explain the financing choice in under 45 minutes
Week 6: You can produce a recommendation that is technically correct, ethically defensible, and audience-appropriate in under 400 words
Week 8: You complete a full timed case within the time limit, scoring at least 60% on your own scorecard with no domain below 50%