CHSE Odisha Business Economics study materials
CHSE Odisha Business Economics study resources

CHSE Odisha Business Economics cheat sheet

CHSE Odisha Business Economics · Keep the key ideas within reach.

Quick reference

Introduction to Business Economics and Basic Concepts

  • Business economics applies microeconomic theory (demand, cost, pricing) to managerial decisions; it is normative and prescriptive rather than purely descriptive.

  • Scarcity plus unlimited wants forces choice; opportunity cost is the value of the next best alternative forgone, measured in real terms.

  • Production possibility frontier is concave to the origin because marginal opportunity cost rises; points inside are inefficient, points outside are unattainable with given resources.

  • Positive economics explains 'what is'; normative economics prescribes 'what ought to be' and involves value judgements.

  • Microeconomics studies individual units (consumer, firm, market); macroeconomics studies aggregates (national income, general price level, employment).

  • Ceteris paribus means holding other variables constant; it isolates the effect of one variable in functional relationships such as Qd = f(P).

  • Marginal analysis: an activity should be expanded while marginal benefit exceeds marginal cost; optimum occurs where MB = MC.

  • Static analysis compares equilibrium positions; comparative statics compares two equilibria; dynamic analysis allows time lags to change the path.

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Demand and Supply Analysis

  • Law of demand: other things equal, quantity demanded rises as price falls, giving a downward-sloping demand curve; exceptions include Giffen goods and status (Veblen) goods.

  • Movement along a demand curve is caused by own price change; a shift of the curve is caused by income, tastes, prices of related goods, expectations, or population.

  • Normal goods have positive income elasticity; inferior goods have negative income elasticity; substitutes have positive cross elasticity, complements negative.

  • Supply curve slopes upward because higher prices cover rising marginal costs; a shift occurs with input prices, technology, taxes, subsidies, or number of sellers.

  • Market equilibrium occurs where Qd = Qs; a price above equilibrium creates a surplus, a price below creates a shortage.

  • A price ceiling set below equilibrium causes excess demand, queues, and black markets; a price floor set above equilibrium causes surplus and unsold stock.

  • Law of supply states a direct relationship between price and quantity supplied, ceteris paribus.

  • Joint demand (complements) and competitive demand (substitutes) determine how price changes in one market spill into another.

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Elasticity of Demand and Supply

  • Price elasticity of demand Ed = (% change in Qd) / (% change in P); use the midpoint formula for a range: Ed = (ΔQ/ΔP) × (P1+P2)/(Q1+Q2).

  • |Ed| > 1 elastic, |Ed| = 1 unitary, |Ed| < 1 inelastic; |Ed| = 0 perfectly inelastic (vertical), |Ed| = ∞ perfectly elastic (horizontal).

  • Total expenditure method: if price and total outlay move in opposite directions demand is elastic; same direction means inelastic; no change means unitary.

  • Income elasticity Ey = (% ΔQd)/(% ΔY); Ey > 1 luxury, 0 < Ey < 1 necessity, Ey < 0 inferior good.

  • Cross elasticity Exy = (% ΔQd of X)/(% ΔP of Y); positive means substitutes, negative means complements, zero means unrelated goods.

  • Price elasticity of supply Es = (% ΔQs)/(% ΔP); it is higher in the long run because firms can adjust all inputs.

  • Elasticity is greater when close substitutes exist, the good takes a large share of income, and the time period is longer.

  • Point elasticity on a linear demand curve: Ed = (lower segment)/(upper segment) of the price intercept; elasticity falls as price falls.

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Theory of Consumer Behaviour and Utility Analysis

  • Total utility rises while marginal utility is positive and peaks when MU = 0; TU falls once MU becomes negative.

  • Law of diminishing marginal utility: as consumption of a good increases, MU of each additional unit declines, ceteris paribus.

  • Consumer equilibrium in single-good case: MUx = Px in utility terms, or MUx/Px = MUm (marginal utility of money).

  • Law of equi-marginal utility with two goods: MUx/Px = MUy/Py; reallocate spending from the low to the high MU-per-rupee good.

  • Indifference curve properties: downward sloping, convex to origin, never intersect, and higher curves represent higher satisfaction.

  • Budget line equation: M = Px·X + Py·Y; slope is −Px/Py; a change in income shifts it parallel, a price change rotates it.

  • Consumer equilibrium under indifference analysis: MRSxy = Px/Py, with MRS falling along a convex indifference curve.

  • Price effect = substitution effect + income effect; for a normal good both reinforce, for an inferior good they oppose, and for a Giffen good the income effect dominates.

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Theory of Production and Cost

  • Short run has at least one fixed input; long run allows all inputs to vary.

  • Law of variable proportions: total product rises at an increasing rate, then diminishing marginal returns set in, and TP eventually falls when MP is negative.

  • TP, AP, MP relations: MP intersects AP at AP's maximum; MP = 0 when TP is maximum; AP = TP/L and MP = ΔTP/ΔL.

  • Returns to scale are increasing, constant, or decreasing when all inputs are scaled up in the same proportion.

  • Isoquant is convex and shows input combinations giving the same output; MRTS = MPL/MPK equals the input price ratio at the optimum.

  • Fixed costs do not vary with output; variable costs do; TC = TFC + TVC.

  • Average cost curves are U-shaped; MC cuts AC and AVC at their minimum points.

  • Long-run average cost (LAC) is the envelope of short-run AC curves; economies of scale explain its falling segment, diseconomies its rising segment.

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Market Structures and Price Determination

  • Perfect competition: many buyers and sellers, homogeneous product, free entry and exit, perfect information; the firm is a price taker with horizontal demand (P = MR = AR).

  • Short-run equilibrium under perfect competition: MR = MC and MC rising; P > AC gives supernormal profit, P = AC normal profit, P < AC loss.

  • Long-run equilibrium under perfect competition occurs at minimum LAC where P = MR = MC = AC, yielding only normal profit.

  • Monopoly: single seller, no close substitutes, entry barriers; downward-sloping demand means MR < AR, and equilibrium is at MR = MC with P > MC.

  • Price discrimination requires market separation, different elasticities, and no resale; charge higher price in the inelastic market.

  • Monopolistic competition: many firms, differentiated products, free entry; short-run excess profit attracts entry and drives long-run profit to normal.

  • Oligopoly is characterised by interdependence and price rigidity; the kinked demand curve explains sticky prices.

  • A monopolist maximises revenue where MR = 0 and maximises profit where MR = MC; it never operates on the inelastic portion of its demand curve.

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National Income and Its Measurement

  • GDP at market price = value of all final goods and services produced within domestic territory in a year; GNP = GDP + net factor income from abroad.

  • NNP at factor cost = GNP − depreciation − net indirect taxes; it is also called national income.

  • Three measurement methods: product (value added), income (factor incomes), and expenditure (C + I + G + X − M); all give the same total.

  • Value added method avoids double counting by summing only value added at each stage, or by counting only final goods.

  • Personal income = national income − corporate profit tax − undistributed profit + transfer payments; disposable income = PI − direct taxes.

  • Real GDP uses base-year prices; nominal GDP uses current prices; GDP deflator = (nominal/real) × 100.

  • Only factor incomes are included; transfer payments, sale of second-hand goods, and financial transactions are excluded.

  • Per capita income = national income / population; it is an average measure and ignores distribution and non-monetary welfare.

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Money, Banking and Inflation

  • Functions of money: medium of exchange, unit of account, store of value, standard of deferred payment.

  • Money supply measures: M1 = currency + demand deposits; M2 = M1 + savings deposits with post offices; M3 = M1 + time deposits with banks.

  • Commercial banks create credit; the money multiplier = 1/reserve ratio, so credit creation is limited by cash reserves and leakages.

  • Central bank functions: currency issue, banker to government and banks, lender of last resort, credit control, custodian of foreign reserves.

  • Quantitative credit controls: bank rate, repo rate, reverse repo, CRR, OMO; qualitative controls include margin requirements and moral suasion.

  • Inflation is a sustained rise in the general price level; demand-pull arises from excess aggregate demand, cost-push from rising input costs.

  • Types by rate: creeping (low), walking, running, galloping, hyperinflation; stagflation combines stagnation with inflation.

  • Quantity theory of money: MV = PT (Fisher) or MV = PY; inflation results when money supply grows faster than real output.

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Public Finance and Government Budget

  • Public finance covers public revenue, public expenditure, public debt, and financial administration.

  • Budget is an annual statement of estimated receipts and expenditure; revenue budget covers revenue receipts and expenditure, capital budget covers capital items.

  • Revenue receipts are non-redeemable (tax and non-tax); capital receipts create liabilities or reduce assets (borrowing, disinvestment).

  • Budget deficit types: revenue deficit = revenue expenditure − revenue receipts; fiscal deficit = total expenditure − total receipts excluding borrowings.

  • Primary deficit = fiscal deficit − interest payments; it shows current borrowing need excluding past debt burden.

  • Direct taxes (income tax, corporate tax) cannot be shifted; indirect taxes (GST, customs) can be shifted to consumers.

  • Deficit financing means borrowing or creating new money to cover the fiscal gap; it may be inflationary.

  • Fiscal policy uses government spending and taxation to influence aggregate demand, employment, and price stability.

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International Trade and Business Environment

  • Absolute advantage: a country produces a good using fewer resources; comparative advantage: it produces at lower opportunity cost, which is the basis of mutually beneficial trade.

  • Terms of trade = (index of export prices / index of import prices) × 100; a rise means better terms of trade.

  • Balance of trade = exports of goods − imports of goods; balance of payments includes goods, services, transfers, and capital flows.

  • Current account covers visible and invisible trade plus unilateral transfers; capital account covers investment, loans, and reserves.

  • Exchange rate is the price of one currency in another; depreciation lowers export prices and raises import prices.

  • Tariffs are taxes on imports; quotas are quantity limits; subsidies and dumping are other trade policy tools.

  • Business environment components: economic, political, legal, social, technological, and competitive factors.

  • Globalisation, liberalisation, and privatisation (LPG) affect firm decisions on location, pricing, and sourcing.