NIFT study materials
NIFT study resources

NIFT case studies

NIFT · Put your knowledge to work in context.

The NIFT Entrance Examination is the admission test used by the National Institute of Fashion Technology, described on its own site as "India's premier fashion design institute" and as an institution under the Ministry of Textiles, Government of India. The institute's public pages state that it operates 20 campuses, enrols about 16K students, offers 13 programmes and has 51K alumni, with 40 years of excellence - a useful picture of the scale of the network candidates are applying into. The NIFT case studies are 5 cases and about 3,892 words.

1

Packaging a Stole Line for a Museum Shop

A final-year designer in Bhuj is packaging a new stole line for an eight-weaver cooperative. Three pieces go to retail: cotton at ₹1,150, silk-cotton at ₹2,400 and wool at ₹3,200.

830 words, about 4 min
2

Choosing a Craft Cluster for a Five-Day Field Documentation

Four second-year students must submit a 12-page documentation report by 25 July on one Indian weaving or printing cluster. They must interview at least six artisans in person and include photographs taken on site.

796 words, about 4 min
3

Costing 600 Tote Bags for a College Fest

A student-run label is producing 600 saleable cotton tote bags for a college fest, to be sold at ₹349 each. The printer quotes ₹450 setup per colour per screen, ₹18 per bag for the first colour and ₹9 per bag for each additional colour, printed on the same face.

760 words, about 4 min
4

Editing a Launch Note Before It Leaves the Studio

A design studio has drafted a launch note and sent it to you, a freelance copy editor. The primary audience is buyers for museum and lifestyle shops, but the same text will be reused on Instagram and in a college newsletter.

738 words, about 4 min
5

Wayfinding for a Three-Day Crafts Mela

The organising team of a three-day crafts mela expects 22,000 visitors on a 4-hectare ground with six zones and 140 numbered stalls. About 30% of visitors are first-timers.

768 words, about 4 min