Entrepreneurship, Employability, and Career Pathways in Beauty & Wellness
Domain 9 tests enterprise and employability: planning a salon service, costing, marketing and career progression. Expect simple break-even and CV questions.
Core rules
- Business plan: concept, market survey, location, target client, competitors, services, equipment, staff, licences, insurance, finance and marketing.
- Costs: fixed (rent, salaries, licences) and variable (products, disposables, commission). Price must cover both and leave profit.
- Break-even quantity = fixed costs ÷ (price per service - variable cost per service).
- Marketing: consistent brand, visible hygiene, Google and social media with consent, offers, loyalty, referrals. Never use before/after photos without written consent.
- Employability: punctuality, grooming, teamwork, communication, honesty, willingness to train, digital skills.
- Career paths: assistant, junior beautician, senior therapist, specialist (nail, makeup, spa), trainer, salon manager, owner, freelance.
- CV: contact, profile, skills, qualifications, experience, references. Interview: research the salon, carry a portfolio, ask about training.
Worked example
Fixed costs are ₹20,000 per month; a facial sells for ₹500; variable cost is ₹200. Contribution is ₹300. Break-even = 20,000 ÷ 300 = 66.7, so 67 facials per month. Reasoning: at 67 facials the salon covers fixed and variable costs; beyond that it makes profit. If the price drops to ₹450, contribution is ₹250 and break-even rises to 80.
Traps that cost marks
- Confusing revenue with profit.
- Ignoring hidden costs such as electricity, laundry and waste.
- Copying a competitor's price without checking your own costs.
- Promising income or results without evidence.