MATSEC SEC Media Literacy Education study materials
MATSEC SEC Media Literacy Education study resources

MATSEC SEC Media Literacy Education study plan

MATSEC SEC Media Literacy Education · Give each week a clear focus.

8 weeks · About 6 hours per week

Week 1

Media texts, genres and conventions & Representation, identity and ideology

  • Identify and define the key concepts of media texts, genres and conventions (e.g., denotation, connotation, genre, narrative, mise-en-scène) using a glossary of at least 20 terms.

  • Analyse three different media texts (e.g., a news article, a film trailer, an advertisement) to identify their genre conventions and explain how they create meaning.

  • Explain the concept of representation and its key elements (e.g., stereotypes, selectivity, mediation) with reference to at least two examples from different media forms.

  • Compare how two different media texts represent the same social group or issue, noting similarities and differences in their construction.

Your checkpoint

A written comparative analysis (600–800 words) of two media texts from different genres, identifying conventions and explaining how each constructs representation, with specific textual evidence.

Week 2

Media texts, genres and conventions & Representation, identity and ideology

  • Deconstruct the narrative structure of a media text (e.g., Todorov, Propp, or linear/non-linear) and explain how it shapes audience understanding.

  • Evaluate how ideological messages (e.g., dominant, oppositional, negotiated) are embedded in media texts through selection, omission, and framing.

  • Apply semiotic analysis (signs, signifiers, signifieds) to a media text to uncover underlying meanings and ideological assumptions.

  • Critique the use of stereotypes in media representation, discussing their social impact and ethical implications.

Your checkpoint

A semiotic and ideological analysis (500–700 words) of a single media text (e.g., a magazine cover or a TV episode), explaining how it constructs meaning and ideology, with a clear thesis and supporting evidence.

Week 3

Media institutions, ownership and regulation & Ethics, law and responsible media use

  • Map the media landscape in Malta (e.g., major broadcasters, newspapers, online outlets) and identify their ownership structures and funding models.

  • Explain the role of regulatory bodies (e.g., Broadcasting Authority, PBS, Malta Communications Authority) and key legislation (e.g., Media and Defamation Act, GDPR) affecting media in Malta.

  • Distinguish between different types of media regulation (statutory, self-regulation, co-regulation) and evaluate their effectiveness.

  • Apply ethical principles (e.g., accuracy, fairness, privacy, harm) to a case study of a media controversy, identifying potential breaches and justifications.

Your checkpoint

A structured report (500–700 words) on a recent Maltese media ethics or regulatory case, outlining the relevant legal/ethical frameworks, the issues at stake, and a reasoned judgement on the outcome.

Week 4

Audiences, reception and media effects & News, information and disinformation literacy

  • Compare key audience theories (e.g., hypodermic needle, uses and gratifications, reception theory, cultivation) and explain their implications for media effects.

  • Design a small-scale audience reception study (e.g., a short survey or interviews with 5–10 people) to explore how different audiences interpret a media text.

  • Define misinformation, disinformation, and malinformation, and identify common techniques used to spread false information (e.g., clickbait, fake accounts, manipulated images).

  • Apply fact-checking strategies (e.g., lateral reading, reverse image search, source verification) to evaluate the credibility of two online news stories.

Your checkpoint

A fact-check report (400–500 words) on one viral news story, detailing the verification steps taken, the evidence found, and a final credibility rating, plus a brief summary of audience reception findings from your mini-study.

Week 5

Digital and social media, algorithms and data & Advertising, persuasion and commercial media

  • Explain how algorithms and recommendation systems shape the content users see on social media and search engines, and discuss the concept of filter bubbles and echo chambers.

  • Analyse how personal data is collected and used by digital platforms, and evaluate the implications for privacy and autonomy.

  • Deconstruct the persuasive techniques used in advertising (e.g., emotional appeal, celebrity endorsement, scarcity) and explain how they target specific audiences.

  • Critique the role of targeted advertising and native advertising in blurring the lines between content and commerce.

Your checkpoint

A critical analysis (600–800 words) of a digital advertising campaign or a social media platform's algorithmic curation, explaining the persuasion techniques or data practices used and their potential effects on audiences.

Week 6

Media production and practical criticism & News, information and disinformation literacy

  • Plan and produce a short media product (e.g., a 2-minute video, a podcast segment, or a photo essay) that communicates a news story or social issue, applying genre conventions and production techniques.

  • Apply principles of responsible journalism (accuracy, fairness, verification) in the production process, documenting sources and fact-checking steps.

  • Write a critical reflection on your production choices, explaining how you used media language to convey meaning and engage your target audience.

  • Evaluate the effectiveness of your product in conveying the intended message, using feedback from peers or target audience members.

Your checkpoint

A completed media product (2–3 minutes or equivalent) accompanied by a production log and a critical reflection (400–500 words) that justifies your creative and ethical decisions.

Week 7

Media institutions, ownership and regulation & Audiences, reception and media effects & Ethics, law and responsible media use

  • Synthesise knowledge of media institutions, ownership, and regulation by analysing how a specific media organisation balances commercial pressures with public service obligations.

  • Evaluate the strengths and limitations of different audience research methods (e.g., ratings, surveys, focus groups) in understanding media effects.

  • Apply legal and ethical principles to a hypothetical scenario involving user-generated content and copyright, proposing a course of action.

  • Debate the role of media literacy in empowering audiences to navigate contemporary media challenges.

Your checkpoint

An essay (700–900 words) discussing the statement: 'Media regulation is ineffective in the digital age; media literacy is the only viable solution.' Use evidence from institutions, audiences, and ethics to support your argument.

Week 8

Media texts, genres and conventions & Representation, identity and ideology & News, information and disinformation literacy & Digital and social media, algorithms and data & Advertising, persuasion and commercial media & Media production and practical criticism

  • Review and consolidate key concepts from all domains, creating a concept map that links texts, institutions, audiences, representation, news literacy, digital media, and advertising.

  • Practise exam-style questions under timed conditions, applying analytical frameworks and terminology accurately.

  • Identify personal areas of weakness and create a targeted revision plan for the final week before the exam.

  • Complete a full mock exam (or equivalent) and self-assess using mark schemes or model answers.

Your checkpoint

A completed mock exam (or a set of 3 exam-style essays) with self-assessment and a personalised revision checklist for the final week.

Milestones

Week 2: Can you confidently analyse any media text for genre conventions, narrative structure, and ideological messages, and explain how representation is constructed? Complete a 10-minute self-test with 90% accuracy on key terms.

Week 4: Can you explain the roles of major Maltese media institutions and regulatory bodies, and apply ethical principles to a case study? Additionally, can you design a simple audience study and fact-check a news story using at least three verification techniques?

Week 6: Have you produced a short media product that demonstrates responsible journalism and applied genre conventions? Can you critically reflect on your production choices and evaluate audience reception?

Week 8: Have you completed a full mock exam and identified your weakest domains? Do you have a revision plan that targets those areas in the final week before the exam?