Pega Marketing Consultant study materials
Pega Marketing Consultant study resources

Pega Marketing Consultant case studies

Pega Marketing Consultant · Put your knowledge to work in context.

The Certified Pega Decisioning Consultant is a Pega Academy certification aimed at professionals who take part in designing and developing a Pega Decision Management or Customer Decision Hub solution. Pega Academy lists the career path as the Decisioning Consultant '26 mission paired with the Infinity '26 certification exam, so candidates should confirm they are preparing for the '26 version rather than an earlier release. The Pega Marketing Consultant case studies are 5 cases and about 2,790 words.

1

Retention Offers Crowd Out High-Value Upgrades

A national telecom with 6.2 million prepaid and postpaid subscribers runs Pega Customer Decision Hub for inbound care and outbound SMS. The business has five propositions: a low-cost data top-up, a plan upsell, a retention discount, a SIM-only plan, and an add-on.

651 words, about 3 min
2

Strategy Returns Duplicate Rows for the Same Customer

A retail bank uses Pega CDH to rank 12 card and loan propositions for 2.1 million online banking customers. The decision strategy is built as Data Filter (eligibility) Group By (customer segment) Prioritize (top 3 by propensity) Map.

599 words, about 3 min
3

Proposition Missing After Revision Deployment

A health insurer with 4.3 million members configured a new Annual Wellness proposition in Pega CDH. The proposition, treatment, and NBA design changes were built in the CDH application on a branch, then merged and deployed through revision management from Development to Test and Production.

517 words, about 3 min
4

Latency Spikes When Batch and Real-Time Share the Cluster

A bank runs Pega CDH for 12 million retail customers. Inbound web and mobile containers require a p95 response under 150 ms.

516 words, about 3 min
5

Fraud Alert Suppressed by Global Contact Policy

A bank uses Pega CDH for inbound and outbound NBA across 5.5 million customers. A new fraud-awareness action is intended to appear in online banking when a customer has a recent card-not-present transaction over $500.

507 words, about 3 min