Amplitude Certification case studies
Amplitude Certification · Put your knowledge to work in context.
This page is an independent study guide for the Amplitude Certification exam, built for analysts, product managers, data engineers, and marketing or growth practitioners who work with Amplitude's product suite and want a structured way to prepare. The guide is organized around four equally weighted domains: Product Analytics; Data Governance and Integrations; Feature Experimentation and Feature Management; and Session Replay, Heatmaps, Guides and Surveys. Those domain names mirror the capability areas Amplitude presents on its platform navigation, so preparation stays anchored to the product surface you actually use. The material here is original practice content: scenario-driven questions, explanations, and study sequencing that help you reason about instrumentation, governance, experimentation, and experience analytics rather than memorize screens. The Amplitude Certification case studies are 5 cases and about 2,453 words.
1The Vanishing Checkout Events
You run product analytics for a subscription meal-kit app. Last Tuesday the team shipped a refactor of the checkout flow that moved the payment step into a new microservice.
531 words, about 3 min2The PII That Slipped Through
A healthcare-adjacent wellness app uses Amplitude to track onboarding. A new engineer adds a signup completed event with event properties.email and event properties.diagnosis code to help debug a support ticket.
486 words, about 2 min3The Experiment That Won on the Wrong Metric
You run a feature experiment on a paywall redesign. The primary metric is 7-day subscription conversion.
500 words, about 3 min4Replay Storage Under Pressure
Your team enabled Session Replay on 100% of web traffic three weeks ago. The app has about 400,000 monthly active users and heavy mobile-web usage.
453 words, about 2 min5The Guide That Fired Everywhere
You launched an in-app Guide (a modal survey) to collect NPS from paying users. Targeting was set to "users who viewed the billing screen in the last 7 days." On launch day, the survey response rate is high, but so is the complaint volume: users report the modal appearing on the home screen, mid-checkout, and repeatedly after dismissal.
483 words, about 2 min