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CFRE: Ethics, Accountability, and Professionalism

CFRE · Work through your exam, one topic at a time.

All guide sections

Ethics, Accountability, and Professionalism

The standards

Candidates should know the AFP Code of Ethical Standards and the Donor Bill of Rights as governing frameworks: gifts are solicited honestly, donor intent is honored, confidentiality is protected, and fundraisers never accept compensation based on a percentage of funds raised. Know also the Model Standards of Practice for the Charitable Gift Planner, and the role of gift acceptance, conflict-of-interest, whistleblower, and records-retention policies.

Accountability in practice

Restricted gifts carry a fiduciary obligation to spend as promised and report back. Transparency means accurate Form 990 filings, clear financial reporting, and honest impact communication - including failed programs. Data privacy obligations extend to screening data, donor lists, and anything shared with vendors or volunteers.

Professionalism

Fundraisers describe tax and legal options; they do not advise. They decline gifts that conflict with mission, create undue donor influence over programs, or cannot be administered ethically. They avoid even the appearance of conflicts and disclose relationships that could compromise judgment. Certified fundraisers maintain their credential through continuing education and recertification.

Traps

Refusing a complicated gift without analyzing it (altruism exists); assuming a donor's stated intent can be overridden for institutional convenience; sharing donor contact information across organizations; treating anonymity as a barrier to stewardship; and using a donor's gift to influence governance decisions.

Rule of thumb

The disclosure test: if the decision, the gift, or the relationship would be comfortable to explain on the front page of the newspaper, with the donor in the room, it is probably defensible. If any of those audiences would be surprised, stop and consult policy.

Worked example

A donor offers a large gift contingent on the organization hiring their relative. This is a conflict and a donor-intent problem: disclose to leadership, apply the conflict-of-interest and gift acceptance policies, explore an alternative purpose, and be prepared to decline.