CHES study materials
CHES study resources

CHES cheat sheet

CHES · Keep the key ideas within reach.

Quick reference

Assessment of Needs and Capacity

  • Needs assessment compares current conditions with desired conditions; primary data (surveys, interviews, focus groups, observation) are gathered first-hand, while secondary data (census, vital records, surveillance, program reports) already exist.

  • Prevalence = existing cases ÷ total population at a point in time; incidence = new cases ÷ population at risk over a specified period.

  • Capacity assessment inventories community assets - organizations, funding, facilities, workforce skills, leadership, and social networks - available to address prioritized needs.

  • Common prioritization criteria are magnitude, severity, trend, community concern, feasibility, and availability of resources.

  • Qualitative methods capture beliefs, norms, and context; quantitative methods quantify magnitude and distribution; mixed methods combine both.

  • Community readiness stages run from no awareness, denial, vague awareness, preplanning, preparation, initiation, and stabilization to expansion/professionalization.

  • Validity means an instrument measures what it intends to measure; reliability means it produces consistent results on repeated use.

  • A logic model links inputs, activities, outputs, short-term outcomes, and long-term outcomes/impact, and is drafted during assessment and planning to guide later evaluation.

  • Social determinants of health - income, education, housing, transportation, and food access - are part of a complete community assessment.

Quick reference

Planning

  • PRECEDE-PROCEED phases are social assessment, epidemiological diagnosis, behavioral/environmental diagnosis, educational/ecological diagnosis, administrative/policy diagnosis, implementation, and process, impact, and outcome evaluation.

  • SMART objectives specify who, what, when, and how much: "By [date], X% of [population] will [behavior or condition]."

  • Process objectives measure activities and participation, impact objectives measure behavior or environmental change, and outcome objectives measure health status change.

  • Health Belief Model constructs are perceived susceptibility, perceived severity, perceived benefits, perceived barriers, cues to action, and self-efficacy.

  • Transtheoretical Model stages are precontemplation, contemplation, preparation, action, and maintenance; strategies are matched to the participant's current stage.

  • Social Cognitive Theory constructs include reciprocal determinism, behavioral capability, observational learning, reinforcement, and self-efficacy.

  • Theory of Planned Behavior holds that attitudes, subjective norms, and perceived behavioral control shape intention, which in turn predicts behavior.

  • Social Ecological Model levels are intrapersonal, interpersonal, organizational, community, and public policy; multilevel interventions address two or more levels.

  • Intervention Mapping steps are needs assessment, matrices of change objectives, theory-based methods and practical strategies, program design, adoption/implementation plan, and evaluation plan.

Quick reference

Implementation

  • Fidelity dimensions are adherence, dosage/exposure, quality of delivery, participant responsiveness, and program differentiation.

  • Adaptation preserves an intervention's core components while adjusting surface elements such as language, setting, and delivery format for the priority population.

  • Pilot testing reveals problems with recruitment, materials, logistics, and timing before full-scale delivery.

  • Social marketing applies the four Ps - product, price, place, promotion - with audience segmentation and exchange theory.

  • An implementation plan specifies who delivers what, to whom, when, where, and with what resources, plus a timeline and budget.

  • Training, technical assistance, and supervision support staff competence and consistent program delivery.

  • Sustainability planning - diversified funding, partner commitments, and policy embedding - begins during implementation rather than after it ends.

  • Barriers and facilitators occur at individual, organizational, and community levels, and implementation plans document how each will be managed.

Quick reference

Evaluation and Research

  • Formative evaluation improves design and delivery; process evaluation monitors reach, dose, and fidelity; impact evaluation measures behavior or environmental change; outcome evaluation measures health status.

  • Summative evaluation judges a program's merit and worth after implementation and typically includes impact and outcome components.

  • RE-AIM dimensions are Reach, Effectiveness, Adoption, Implementation, and Maintenance.

  • Threats to internal validity include history, maturation, testing, instrumentation, selection, attrition, and regression to the mean.

  • Random assignment controls selection bias and supports causal inference; quasi-experimental designs lack random assignment.

  • Sensitivity = true positives ÷ (true positives + false negatives); specificity = true negatives ÷ (true negatives + false positives).

  • Cost-benefit analysis expresses both costs and outcomes in dollars; cost-effectiveness analysis expresses outcomes in health units such as cost per case prevented.

  • Statistical significance is a p-value below the preset alpha; confidence intervals indicate the precision of an estimate.

  • Institutional review board approval and informed consent are required before collecting data from human participants.

Quick reference

Advocacy

  • Advocacy aims to change policies, systems, and environments; lobbying - direct attempts to influence legislation - is one advocacy strategy among several.

  • 501(c)(3) organizations may lobby within IRS limits but cannot devote a substantial part of activity to lobbying or endorse political candidates.

  • Advocacy levels are individual (client empowerment), community (coalitions and organizing), and systems/policy (legislation and regulation).

  • Media advocacy uses framing, spokespersons, and news hooks to shape public opinion and policy agendas.

  • Grassroots advocacy mobilizes constituents; grasstops advocacy mobilizes influential individuals or organizations.

  • An advocacy plan identifies the issue, goal, target decision-makers, allies, opponents, messages, tactics, and evaluation measures.

  • Policy change typically requires agenda setting, an open policy window, and coalition support.

  • Health in All Policies embeds health considerations into decisions made by non-health sectors such as transportation, housing, and education.

Quick reference

Communication

  • Plain language uses common words, short sentences, active voice, and logical organization; general-audience materials target roughly a 5th–6th grade reading level.

  • Teach-back confirms comprehension by asking the learner to explain the information in his or her own words.

  • Health literacy universal precautions assume any audience may have limited health literacy and simplify communication for everyone.

  • Diffusion of Innovations adopter categories are innovators, early adopters, early majority, late majority, and laggards; the innovation-decision process runs from knowledge and persuasion to decision, implementation, and confirmation.

  • Targeting tailors messages to a defined subgroup; tailoring customizes messages to an individual's characteristics.

  • Gain-framed messages emphasize benefits and loss-framed messages emphasize costs; framing effects vary by behavior, audience, and context.

  • Channel selection depends on audience reach, credibility, cost, interactivity, and message complexity.

  • Cultural competence in communication includes assessing audience language, values, literacy level, and preferred channels.

Quick reference

Leadership and Management

  • Management functions are commonly summarized as planning, organizing, staffing, directing, coordinating, reporting, and budgeting.

  • Transformational leadership rests on idealized influence, inspirational motivation, intellectual stimulation, and individualized consideration.

  • Situational leadership matches style - directing, coaching, supporting, or delegating - to follower readiness.

  • Tuckman's team stages are forming, storming, norming, performing, and adjourning.

  • SWOT analysis identifies internal strengths and weaknesses and external opportunities and threats.

  • Herzberg's two-factor theory separates motivators (achievement, recognition, responsibility) from hygiene factors (salary, working conditions, policy).

  • Zero-based budgeting builds each budget from zero rather than from a prior baseline; line-item budgets list expenses by category.

  • Conflict modes are competing, collaborating, compromising, avoiding, and accommodating; collaborating pursues win-win outcomes.

  • Kotter's change model: create urgency, form a coalition, build a vision, communicate it, remove barriers, generate short-term wins, build on change, and anchor in culture.

Quick reference

Ethics and Professionalism

  • The Health Education Code of Ethics is organized into articles addressing responsibilities to the public, to the profession, and to employers.

  • Core ethical principles are autonomy, beneficence, nonmaleficence, justice, veracity, and fidelity.

  • Informed consent requires disclosure of purpose, procedures, risks, benefits, alternatives, and the right to withdraw, plus decision-making capacity and voluntariness.

  • Confidentiality of health information is protected by HIPAA and of education records by FERPA.

  • Health educators practice within their competence and refer clients when a need falls outside their training and scope.

  • Conflicts of interest are disclosed and managed; gifts or funding that could bias professional judgment are avoided.

  • CHES certification requires recertification every five years with 75 continuing education contact hours.

  • Vulnerable populations - children, prisoners, pregnant women, and cognitively impaired persons - receive additional human-subjects protections.

Quick reference

Collaboration

  • Collaboration is a reciprocal, mutually beneficial relationship with shared goals, resources, risks, and decision-making; it is deeper than cooperation or coordination because accountability is shared.

  • The partnership continuum is commonly described as networking, cooperating, coordinating, collaborating, and consolidating.

  • A memorandum of understanding documents partner roles, responsibilities, resources, timelines, and decision-making before joint work begins.

  • Stakeholders include funders, participants, staff, partner organizations, policymakers, and community members.

  • Coalition effectiveness depends on a clear mission, diverse membership, shared decision-making, regular communication, and adequate resources.

  • Power differentials and competing agendas are surfaced early because unmet expectations erode trust and participation.

  • Shared measurement and scheduled communication create accountability in multi-partner programs.

  • Community-based participatory approaches involve partners as co-equal decision-makers across assessment, planning, implementation, and evaluation.