CLIA ECC case studies
CLIA ECC · Put your knowledge to work in context.
This page is an independent study guide for candidates preparing for the CLIA ECC credential - the certification exam offered within the Cruise Lines International Association's training and certification program. It is written for travel advisors, cruise line staff, and industry professionals who want a structured way to revise the body of knowledge the exam draws on, and for anyone weighing whether the credential is worth pursuing. The CLIA ECC case studies are 5 cases and about 2,795 words.
1Family Reunion: Ship and Cabin Block Decision
A family of 40 is planning a seven-night spring-break reunion from a drive-to port within 300 miles of Houston. Ages range from 3 to 85.
586 words, about 3 min2Alaska Sampler: Foreign Port, Passports, and Cancellation
A 60-person alumni group is holding a four-night Seattle round-trip "Alaska sampler" on a foreign-flagged ship. The volunteer organizer asks you to remove the scheduled Victoria, British Columbia, call and replace it with a second day in Seattle to reduce passport hassle and port fees.
582 words, about 3 min3Market Entry: River Cruise vs. Expedition for an Older Client Base
Your agency, based in a metro area where 28% of residents are 65+, has received 120 cruise inquiries in the past 18 months; 40 booked. Average cruise revenue is 2,800 per person, and 70% of clients are repeat or referral.
527 words, about 3 min4Breaking News: Norovirus Headline and a Port Cap
A client calls three weeks before a seven-night Caribbean sailing on a 3,800-passenger ship. A national news story reports that 180 of 2,400 passengers on a different ship in the same class had gastrointestinal illness; the headline says "norovirus outbreak." The client's ship is scheduled to call at a port that just announced a cap of 8,000 cruise passengers per day, and the client's sailing date falls on a day when three ships are scheduled.
565 words, about 3 min5CLIA Membership: Cost, Certification, and a Corporate RFP
A three-counselor agency with 1.8 million in annual sales, 60% cruises, applies for CLIA membership. The quote is 1,400 for the agency plus 160 per counselor.
535 words, about 3 min