Aragón PAU Business and Business Model Design
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ExploreAbout this exam
The Aragón PAU (Prueba de Acceso a la Universidad, also called EvAU) is the university entrance examination taken by students in the Autonomous Community of Aragón. Empresa y Diseño de Modelos de Negocio - Business and Business Model Design - is one of the optional subjects students can sit to raise their admission score for business, economics, law and engineering degrees. The paper blends theoretical questions with applied work: you may be asked to interpret a company's situation, analyse its competitive position, sketch or critique a business model, work through financial ratios and profitability, and apply Spanish commercial and labour law to a short scenario. Because the exam is written and open-ended, marks come from structured reasoning and correct terminology as much as from the final number. Preparation usually means mastering the five blocks of the syllabus (the company and its economic environment; strategy and functional areas; business model design and innovation; financial and economic management; legal framework), then practising timed past papers from previous Aragón sittings so you learn the question style and the mark allocation. This page is an independent study guide and is not affiliated with the Universidad de Zaragoza, the Aragón government or any official examining body; always confirm the current structure on the official PAU Aragón website.
What you'll study
About Aragón PAU Business and Business Model Design preparation
What exactly is the Empresa y Diseño de Modelos de Negocio exam?
It is the Aragón PAU paper for the optional business subject. It mixes short theory questions with practical exercises: analysing a company case, reasoning about strategy or a business model, solving financial calculations, and applying legal rules. It is written, in Spanish, and marked by official examiners against a published rubric.
Who should choose this subject?
Students aiming at degrees in business administration, economics, marketing, law, labour relations, engineering with management content, or any degree where the admission score benefits from a strong optional subject. It suits candidates comfortable with calculation and with writing structured arguments, since both skills are examined.
How long is the exam and how many questions are there?
The official body sets the current duration and paper structure each year, and these have changed across reforms. Do not rely on second-hand figures: check the official PAU Aragón website and your school's guidance for the sitting you will take. Practise with recent Aragón papers to match the real format.
Is there a choice of questions?
Typically the paper offers alternatives, for example choosing between options or between questions within a block, but the exact scheme is fixed by the official instructions for each year. Read the cover page carefully on the day and plan your choices before writing, so you do not run out of time on a weaker option.
How difficult is it to score well?
The content is accessible, but high marks require precision: correct definitions, correct formulas with units, and arguments tied to the case. Common losses come from vague answers, missing intermediate steps in calculations, and ignoring the legal block. Practising past papers under time pressure is the most reliable way to raise your mark.
Can I retake the exam if I do badly?
Yes - PAU sittings normally include an ordinary and an extraordinary session, and candidates may improve their subject marks in later sittings within the rules in force. The specific conditions, limits and deadlines are published by the official body, so confirm them on its site before planning a retake.
What is the passing score and what score do I need?
There is no single figure to memorise: the pass mark for the overall PAU and the weight of this subject in admission scores are set officially and can change. The official PAU Aragón website publishes the current rules and the universities publish subject weightings for each degree.
In what order should I study the five blocks?
Start with the company and its economic environment to build vocabulary, then strategy and functional areas, then business model design, which draws on both. Do financial management next - it needs steady practice - and finish with the legal framework, which is largely memorisation and is best kept fresh close to the exam.
What are the most common mistakes candidates make?
Writing everything they know instead of answering the question asked; giving a formula without substituting numbers or stating units; confusing revenue with profit and cash flow; describing a business model without naming its customer segment and value proposition; and skipping the legal block because it seems less quantitative. Each of these costs easy marks.
Do I need to memorise formulas?
You should know the key ratios and profitability measures well enough to use them without hesitation, and be able to explain what each one means. In an open-ended paper, showing the substitution and interpreting the result earns more than a bare number, so practise writing the calculation out fully.