CHIA study plan
CHIA · Give each week a clear focus.
8 weeks · About 6 hours per week
Revenue Management and Demand Analysis & Hotel Industry Fundamentals and Performance Metrics
Compute occupancy, ADR, RevPAR, and TRevPAR from a supplied room-revenue and room-count scenario without using a spreadsheet template.
Distinguish transient, group, contract, and ancillary demand segments and explain how each affects room-night availability and rate fencing.
Apply displacement analysis to decide whether to accept a group block when it overlaps high-demand transient nights.
Identify major hotel revenue centers and cost centers and map each to the correct line on a hotel operating statement.
Your checkpoint
Submit a one-page formula and segment-reference sheet, then pass a 25-item self-made calculation quiz at 80% or higher with all missed items corrected.
Revenue Management and Demand Analysis & Financial Analysis and Budgeting
Build a 90-day segment-level demand forecast using booking pace, seasonality, and lead-time assumptions stated in your own scenario.
Calculate marginal room revenue and marginal cost for three rate or inventory decisions, and defend the highest-contribution option.
Construct a hotel income statement with departmental revenue, departmental expenses, undistributed operating expenses, and fixed charges.
Compute GOP, GOP margin, and GOPPAR, and explain how each changes when occupancy rises but ADR falls.
Your checkpoint
Deliver a workbook containing the 90-day forecast, three rate-decision calculations, and a formatted income statement with GOPPAR reconciliation.
Financial Analysis and Budgeting & Benchmarking, Data Analysis, and Reporting
Calculate flow-through and flex performance for a budget-versus-actual scenario and identify which cost lines caused leakage.
Reconcile occupancy, ADR, and RevPAR variances into rate, volume, and mix effects.
Interpret competitive-set index values for occupancy, ADR, and RevPAR, and translate them into a market-position statement.
Prepare a variance narrative that separates controllable from uncontrollable causes and recommends two corrective actions.
Your checkpoint
Produce a two-page variance report with flow-through, flex, index interpretation, and two quantified corrective recommendations.
Benchmarking, Data Analysis, and Reporting & Hotel Industry Fundamentals and Performance Metrics
Construct a competitive set from stated attributes and calculate fair-market-share and index values for a sample hotel.
Audit a benchmarking dataset for missing periods, inconsistent segmentation, and mismatched currency or room-count assumptions.
Design a one-page performance dashboard that reports occupancy, ADR, RevPAR, TRevPAR, GOPPAR, and index trends.
Explain how hotel type, service level, and market segment can distort benchmark comparisons.
Your checkpoint
Submit a dashboard mock-up plus a data-quality log that documents at least five checks and the corrective treatment for each issue.
Revenue Management and Demand Analysis & Benchmarking, Data Analysis, and Reporting
Forecast room demand under base, upside, and downside scenarios using stated pace and segment assumptions.
Optimize segment mix by comparing net room revenue after channel cost, commissions, and loyalty or group costs.
Evaluate length-of-stay and rate-fence controls for a compressed-demand period and quantify the expected displacement.
Summarize competitive index movement and recommend one pricing action with a measurable success metric.
Your checkpoint
Write a one-page revenue-management case memo with three scenarios, net-revenue calculations, a pricing recommendation, and a KPI target.
Financial Analysis and Budgeting & Hotel Industry Fundamentals and Performance Metrics
Build a 12-month operating budget with revenue, departmental expenses, undistributed expenses, and GOP.
Calculate monthly cash flow from a stated revenue and expense plan, including working-capital and debt-service assumptions.
Evaluate a capital project using payback and simple return on investment, and state the assumptions that could change the conclusion.
Explain how management contracts, franchise fees, and ownership structures affect the financial statements reviewed by hotel analysts.
Your checkpoint
Deliver a 12-month budget workbook with cash-flow tab, capital-project evaluation, and a one-page assumptions note.
Benchmarking, Data Analysis, and Reporting & Financial Analysis and Budgeting
Synthesize financial and benchmarking results into an owner-style performance review with clear conclusions.
Reconcile budgeted GOP to actual GOP using volume, rate, cost, and mix drivers.
Compare a hotel against its competitive set on both profit margin and revenue index, and explain any divergence.
Prepare a concise executive summary that states findings, risks, and two recommended actions with owners and deadlines.
Your checkpoint
Produce a four-page owner review pack containing an executive summary, bridge analysis, index comparison, and action plan.
Hotel Industry Fundamentals and Performance Metrics & Revenue Management and Demand Analysis
Review weak areas from prior weeks and recompute the five most frequently missed metric or forecasting calculations.
Complete a timed 60-item mixed-domain simulation covering fundamentals, revenue management, finance, and benchmarking.
Defend three integrated recommendations that connect demand analysis, financial impact, and benchmark evidence.
Create a final one-page formula and concept sheet for pre-exam review.
Your checkpoint
Score at least 85% on the timed simulation and submit the corrected error log plus the final one-page review sheet.
Milestones
Week 2: Complete the demand forecast and income statement workbook; score at least 80% on the week-2 calculation checkpoint.
Week 4: Submit the variance report and dashboard mock-up; correctly reconcile all three RevPAR variance effects and document at least five data-quality checks.
Week 6: Complete the 12-month budget and cash-flow workbook; explain GOP, cash flow, and capital-project payback in a five-minute recorded or written summary.
Week 8: Pass the timed 60-item simulation at 85% or higher and show an error log with every missed item corrected.