QCAA Design key terms
QCAA Design · Get comfortable with the vocabulary.
- Design brief
- Related: Design constraint, Success criteria, Client
A written statement that sets out the problem to be solved, who it is for, what it must do, and the limits the designer must work within.
- Design constraint
- Related: Design brief, Specification, Trade-off
A fixed limit on a design, such as budget, materials, time, safety rules or available equipment, that the solution must work within rather than aim for.
- Success criteria
- Related: Design brief, Evaluation, Testing
Measurable statements describing what a finished design must achieve so that it can later be judged as working or not working.
- Specification
- Related: Design constraint, Technical drawing, Quality control
A detailed list of the requirements, dimensions, materials and performance targets a product or system must meet, used to guide making and checking.
- Client
- Related: End user, Design brief, Stakeholder
The person or organisation who commissions and pays for a design solution and whose needs shape the brief, often distinct from the end user.
- End user
- Related: Client, User-centred design, Ergonomics
The person who actually operates or lives with the finished design, whose abilities, habits and context must be understood during development.
- Stakeholder
- Related: Client, End user, Life cycle assessment
Any group or individual affected by a design decision, including makers, sellers, neighbours, regulators and the community, not only the buyer.
- User-centred design
- Related: End user, Prototype, Usability testing
An approach that repeatedly studies real users' needs, tasks and difficulties, then tests prototypes with them so decisions are driven by evidence rather than assumption.
- Design process
- Related: Iteration, Divergent thinking, Design brief
An organised sequence of investigating, generating, developing, testing and refining that moves a designer from an unclear problem toward a justified solution.
- Iteration
- Related: Prototype, Design process, Feedback loop
Repeating a design step with changes based on what was learned, so each version improves on the last rather than being produced once and left alone.
- Divergent thinking
- Related: Convergent thinking, Brainstorming, Design process
Generating many varied and unusual possibilities before judging them, widening the range of options so weaker early ideas are not locked in.
- Convergent thinking
- Related: Divergent thinking, Decision matrix, Success criteria
Narrowing a wide set of options down to the strongest few by comparing them against criteria, evidence and constraints.
- Brainstorming
- Related: Divergent thinking, Mind map
A group or individual technique for quickly producing many ideas with judgement postponed, encouraging quantity and unusual connections before any screening happens.
- Mind map
- Related: Brainstorming, Concept sketch
A branching diagram that places a central topic in the middle and spreads related ideas outward, showing how concepts connect and where gaps exist.
- Prototype
- Related: Iteration, Mock-up, Usability testing
An early working model built to test particular features or assumptions, deliberately incomplete so that problems can be found cheaply and quickly.
- Mock-up
- Related: Prototype, Scale model, Concept sketch
A full-size or scaled model made mainly to check appearance, proportion or fit rather than to function, often from simple materials such as card or foam.
- Concept sketch
- Related: Mind map, Technical drawing, Annotation
A quick freehand drawing that records and communicates an early idea, emphasising overall form and intent rather than precise dimensions.
- Technical drawing
- Related: Orthogonal projection, Scale model, Specification
A precise drawing using standard conventions such as views, line types and dimensions so that another person can manufacture the item accurately.
- Orthogonal projection
- Related: Technical drawing, Isometric drawing
A method of showing an object from several straight-on directions, usually front, top and side, arranged so each view lines up with the others.
- Isometric drawing
- Related: Orthogonal projection, Technical drawing
A three-dimensional pictorial drawing where the three main axes are drawn at equal angles, giving a clear sense of form without perspective distortion.
- Scale model
- Related: Mock-up, Prototype, Technical drawing
A physical or digital three-dimensional representation built at a fixed ratio to the real object, used to study proportion, siting or assembly.
- Annotation
- Related: Concept sketch, Technical drawing
Short notes added to a drawing or diagram that explain materials, sizes, functions or design reasoning so the visual can be understood without the author present.
- Design justification
- Related: Decision matrix, Evaluation, Success criteria
A reasoned explanation linking each significant design decision to evidence, user needs, criteria or constraints, showing why alternatives were rejected.
- Decision matrix
- Related: Convergent thinking, Design justification, Success criteria
A table that scores each option against weighted criteria, producing a total that makes comparisons between competing designs visible and defensible.
- Evaluation
- Related: Success criteria, Testing, Design justification
Systematic judgement of a design against its stated criteria using test data and user evidence, identifying what works, what fails and what should change.
- Testing
- Related: Evaluation, Usability testing, Quality control
Planned procedures that measure how a design or material performs under defined conditions, generating data that can support or challenge claims about it.
- Usability testing
- Related: User-centred design, Prototype, Ergonomics
Observing representative users attempting real tasks with a design, recording difficulties, errors and time taken to reveal problems the designer cannot see alone.
- Feedback loop
- Related: Iteration, Evaluation, Testing
A cycle in which information about a design's performance returns to the designer and shapes the next version, allowing steady correction rather than one-off decisions.
- Ergonomics
- Related: Anthropometrics, End user, Usability testing
The study of how people physically interact with products and workplaces, matching dimensions, forces and reach to human bodies to reduce strain and error.
- Anthropometrics
- Related: Ergonomics, Percentile
The measurement of human body sizes and proportions across a population, used to set dimensions such as seat height, handle spacing and reach distances.
- Percentile
- Related: Anthropometrics, Ergonomics
A value below which a given share of a measured population falls, used to size designs for a chosen portion of users rather than an average person.
- Design for manufacture and assembly
- Related: Tolerance, Standard component, Quality control
Designing so a product can be made and put together efficiently, reducing part count, handling difficulty and assembly steps while maintaining function.
- Tolerance
- Related: Design for manufacture and assembly, Quality control, Specification
The permitted amount of variation in a dimension or process, set so parts still fit and function while remaining practical and affordable to produce.
- Standard component
- Related: Design for manufacture and assembly, Tolerance
A mass-produced part such as a bolt, bearing or connector made to a published size, chosen instead of a custom part to save cost and time.
- Quality control
- Related: Tolerance, Specification, Testing
The checks and procedures used during and after production to confirm that items meet the specification and that faults are caught before delivery.
- Trade-off
- Related: Design constraint, Design justification, Life cycle assessment
Accepting a reduction in one desirable quality to gain another, such as lower weight for higher cost, made explicit so the decision can be defended.
- Sustainability
- Related: Life cycle assessment, Circular design, Design for disassembly
Meeting present needs without exhausting resources or damaging systems that future generations depend on, considering environmental, social and economic effects together.
- Life cycle assessment
- Related: Sustainability, Embodied energy, Circular design
A structured method that totals the environmental impacts of a product from raw material extraction through manufacture, use and disposal or recovery.
- Circular design
- Related: Design for disassembly, Sustainability, Life cycle assessment
Designing products so materials and components are reused, repaired or recovered at end of life instead of being discarded after a single useful period.
- Design for disassembly
- Related: Circular design, Sustainability, Standard component
Planning joints, fasteners and material choices so a product can be taken apart cleanly, allowing repair, component reuse and separated recycling.
- Embodied energy
- Related: Life cycle assessment, Sustainability
The total energy consumed in extracting, processing, manufacturing and transporting a material or product, before any energy is used in operation.
- Intellectual property
- Related: Copyright, Patent, Design registration
Legal rights over creations such as designs, inventions, brands and images, giving owners control over copying and use for a set period.
- Copyright
- Related: Intellectual property, Design registration
Automatic legal protection covering original expression such as drawings, text, plans and photographs, preventing unauthorised copying without needing registration.
- Design registration
- Related: Intellectual property, Patent, Copyright
A legal right protecting the visual appearance of a product, such as its shape, pattern or ornamentation, once the design is registered with the authority.
- Patent
- Related: Intellectual property, Design registration
A granted right over a new and inventive technical solution, giving the holder exclusive use for a limited period in exchange for publishing how it works.
- Inclusive design
- Related: Ergonomics, End user, Percentile
Designing so the widest reasonable range of people can use a product or space, including those with impairments, without needing separate special versions.
- Cultural appropriation
- Related: Stakeholder, Sustainability
Adopting elements of a marginalised culture without understanding, credit or permission, which designers must consider when borrowing visual or material references.