CTIE study materials
CTIE study resources

CTIE cheat sheet

CTIE · Keep the key ideas within reach.

Quick reference

Travel executive leadership, relationships and commercial boundaries

  • CTIE is executive travel-industry preparation, not universal sales or ticketing authorization.

  • Use leadership models as bounded tools rather than fixed personality diagnoses.

  • Distinguish BATNA, reservation price and possible agreement zone.

  • Verify actual host, supplier, data and jurisdictional responsibilities.

Quick reference

Travel service design, group operations, resilience and sustainability

  • Define travel objectives and constraints before selecting logistics.

  • Read the actual ratio, denominator, rounding and attrition terms.

  • Client payments, gross bookings, agency revenue and profit are different.

  • Continuity and sustainability claims require evidence rather than labels.

Quick reference

Human resource management

  • Turnover uses average employees; absenteeism uses possible working days.

  • Job description = duties; person specification = candidate attributes.

  • Herzberg separates hygiene factors from motivators; pay alone is hygiene.

  • Leadership style should be matched to task, workforce skill and time pressure.

  • Redundancy and dismissal have different legal and motivational implications.

Quick reference

Business strategy

  • A business model connects customer value, delivery, resources, costs and revenue; its assumptions require evidence.

  • Porter's generic strategies require a clear basis for competitive advantage.

  • Expected value weights outcomes by probability but ignores risk attitude.

  • Suitability, acceptability and feasibility structure strategy evaluation.

  • Implementation fails when culture, structure and resources are misaligned.

Quick reference

Marketing

  • PED compares percentage changes, so units cancel; interpret |PED| against 1.

  • Elastic demand means a price cut raises revenue but can lower contribution.

  • Market share uses firm sales over total market sales, not capacity.

  • Boston matrix axes are market growth and relative market share.

  • The 4Ps must be consistent with the chosen segment and positioning.

Quick reference

Finance and accounting

  • Profit and cash differ because of credit, stock and capital spending.

  • Break-even = fixed costs ÷ unit contribution; contribution funds fixed costs and profit.

  • Gearing formulas vary; use the debt and capital definitions supplied in the exercise.

  • Payback ignores later cash flows; NPV discounts all cash flows.

  • Liquidity ratios need interpretation, not just calculation.

Quick reference

Operations management

  • Capacity utilisation = actual output ÷ maximum output × 100.

  • Break-even = fixed costs ÷ contribution per unit; margin of safety = current sales − break-even.

  • JIT cuts holding costs but raises supply-chain vulnerability.

  • TQM is preventive and company-wide; quality control is inspection-based.

  • Critical path is the longest route through the network and sets project duration.