Galicia PAU Business and Business Model Design study plan

Distinguish and calculate the main investment appraisal criteria (NPV, IRR, payback, discounted payback) on at least six practice scenarios, justifying accept/reject decisions.

Build a full financial statement set (balance sheet, profit and loss, cash flow) from a list of transactions and compute the main ratios (liquidity, solvency, profitability).

Explain the components of the business model canvas and apply it to a real Galician SME, identifying each of the nine blocks.

Distinguish the main legal forms (autónomo, S.L., S.A., cooperativa) and relate each to financing and liability implications.

Analyse working capital needs and propose financing sources (short vs long term) for a seasonal business case.

Compute break-even point and operating leverage from cost-volume-profit data and interpret the margin of safety.

Apply PESTEL and Porter's five forces to a sector in Galicia (e.g., canned fish, fashion, tourism) and rank the three most decisive forces.

Classify a firm's competitive strategy (cost leadership, differentiation, focus) using real examples and defend the classification with evidence.

Perform a SWOT analysis and derive concrete strategic actions from each quadrant, linking them to the competitive strategies studied.

Explain growth strategies (Ansoff matrix, vertical/horizontal integration, diversification) and evaluate one real merger or acquisition in Spain.

Design a market research plan for a hypothetical product launch, choosing between primary and secondary sources and justifying the sample.

Distinguish the stages of the marketing mix (product, price, place, promotion) and apply them to a service business.

Segment a market using at least three criteria and build a customer profile for one segment.

Interpret survey results (frequencies, cross-tabs) and identify biases in a given questionnaire.

Describe the role of the business in the economy: production factors, sectors, and the Galician business fabric (size distribution, key sectors).

Explain the institutional environment (EU, national, autonomic) and its effect on a small firm's decisions.

Compare organisational structures (functional, divisional, matrix) and recommend one for a growing company, justifying with coordination and control arguments.

Explain motivation theories (Maslow, Herzberg, expectancy) and design a reward and recruitment plan for a small firm.

Apply quality management concepts (quality costs, PDCA, ISO 9001) to a production process and propose three improvement actions.

Compute productivity (labour, total factor) and inventory management indicators (EOQ, stock rotation) from given data.

Distinguish production systems (job shop, batch, mass, lean) and select the appropriate one for three different products.

Explain the business environment's legal and ethical constraints on operations (environmental regulation, labour law) with examples.

Analyse the impact of digitalisation and sustainability on production and on the firm's value chain.

Solve a location and layout decision using qualitative and quantitative factors.

Identify the legal obligations of an entrepreneur in Spain (registration, social security, invoicing, data protection) and the consequences of non-compliance.

Explain the content of a business plan and draft the executive summary and financial plan sections.

Evaluate corporate social responsibility actions and classify them by stakeholder, distinguishing CSR from greenwashing.

Revise the business model canvas with a lean approach: value proposition, minimum viable product and pivot criteria.

Complete two full timed mock exams under PAU conditions and self-mark against the official criteria.

Identify the three weakest domains from mock results and redo targeted exercises in each.

Memorise and practise definitions and formulas for all eight domains using flashcards.

Build a one-page formula and key-concepts sheet for final revision.