Website pages and templates
This domain tests how website pages are built and governed: choosing a template, editing modules, configuring page settings, and publishing without breaking layout or SEO. The exam focuses on the relationship between templates, modules, and page-level settings rather than on visual design alone.
Core rules and concepts
- A template controls structure and available editing fields; a page is an instance of that template. Changing a page’s template can remove modules that do not exist in the new layout.
- Drag-and-drop templates provide flexible columns and editable module areas. Coded templates expose fields defined in HubL; editors should not need to edit code for routine content.
- Website pages are part of the site and typically use global header and footer content. Landing pages are campaign-focused and commonly omit standard navigation to reduce exits.
- Page settings include domain, URL, title, meta description, canonical URL, language, password protection, noindex, and campaign.
- Preview and mobile preview should be checked before publishing. Revisions allow rollback.
- Global content such as headers, footers, and sitewide banners should be edited once, not per page.
Worked example
A product launch needs a new page at example.com/launch. The marketer selects a landing-page template with a hero, rich text, form, and testimonial modules; keeps the global header out to reduce exits; sets the URL, title, meta description, canonical to the launch page, and campaign; previews desktop and mobile; then publishes. Reasoning: the template supplies the layout, page settings control URL and SEO, and the form module captures conversions. If the page later needs the standard site header, the marketer should choose a website-page template rather than manually adding navigation.
Traps that cost marks
Changing templates on a live page without checking module mapping; leaving the default URL or duplicate title; using a global module for page-specific copy; publishing without mobile preview; forgetting canonical or noindex settings when duplicating campaign pages.